There was a redesign of an internet marketing firm’s website this week that grabbed my attention. They are based out of Memphis, TN but it looks like they serve clients from all across the country. They have some decent ones by looking at their portfolio. It looks like they are mainly an SEO firm, but do a variety of other services besides search engine optimization such as web design, social media, and pay per click management. Okay I am not trying to make this blog into something that appears to be promotional, so I am going to get right into why I think this website is cool.

What caught my attention was the quality of the website design. I love a good quality website design and I am in the process of teaching myself. I often frequent websites of web design companies to see their latest work. I went back to HigherVisibility’s website to check out to see if they had made any updates to their portfolio page. What I found was that they actually just redesigned their own website for their business. If you visit their website at, you will notice they make great usage of colors on what probably would have been a drab looking website had they not.

Another really cool thing that I found was the light bulb on their homepage. If you click on one of their services towards the center of the page, the filament of the light bulb will have a new icon appear. that might be one of the coolest subtle website tricks I have have seen in a while. Anyways I thought it was cool enough to blog about. I am always looking for ways to improve the web user experience through website design. I am really working hard to become the best designer I can be. after I feel I have mastered my craft enough, I will need to learn how to use WordPress so that I can improve on the look of my own personal blog.